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Collaborating on Purpose & Knowing Your Target Audience
Episodes 46 of The Vendor's Daughter
Lindsay is an active member of the US Army. Since she spends so much of her work day surrounded primarily by men, she wanted to create an outlet where she could work exclusively with women.
Organized Chaos Design Company was born at the suggestion of a friend, created over a weekend and has been built over the course of 18 months into a creative side hustle.
WITH LINDSAY TRAMEL-JONES, FOUNDER OF ORGANIZED CHAOS DESIGN COMPANY
The topics that will be discussed in today’s episode are:
Collaborating deliberately (it's okay to work for free, but make sure it's leading to where you want to be)
Colors matter! Be intentional with your colors because people purchase based on emotion and emotion is what drives sales
Being patient while you wait for your dream to take flight
Finding the time to grow something just for you while also having a family and a 9 to 5 career
What it looks like to pursue your passions without sacrificing valuable time with your family
Knowing how to sell to your targeted audience (hint: it means you have to sell to them, not to you)