Updated: Apr 26, 2022
Do you want to be a rockstar at life and at home? Of course you do! Cherylanne Skolnicki has the playbook to help you do just that. As an entrepreneur, with a husband and three kids of her own she knows exactly how it feels to have too much to do and not enough time to do it. It’s exhausting, it’s stressful and it can be tempting to just give in to the chaos.
Like most women of the 80s and 90s, Cherylanne grew up believing that she could have it all, she started her own business while still in high school and dreamed of one day being CEO. After graduation from Cornell she went to work for Procter and Gamble where she spent the next 15 years climbing the corporate ladder and managing an impressive portfolio of well known consumer brands. Despite her demanding schedule, she still travelled, ran marathons and volunteered like a boss, then she had three children and the unrelenting pace she was running at felt unsustainable. That’s when she knew she had to reorder her life so all the pieces would truly fit, including not just a thriving career and family life but a good night sleep and some time for herself.
Her company, Brilliant Balance, gets women to stop saying “it is what it is” and helps them step into the lives they were created for, lives that leave them feeling like they are living a life of purpose and meaning with time to relax.
In today’s conversation we discuss:
7:57 what threshold rituals are and why they are important
10:48 what it means to have intention and integrity in your day
16:32 why we all have more choice than we are claiming
17:00 the key components of living a powerful day
22:17 the difference between a vicious and virtuous cycle
27:00 what it looks like to practically design a life you love
You guys, do you want to be a rock star at work and at home? Of course you do, which is why you are going to love this interview with Cherylanne Skolnicki because she has the playbook to help you do just that. As an entrepreneur with a husband and three kids of her own, she knows exactly how it feels to have too much to do and not enough time to do it. It's exhausting. It's stressful and it can be tempting to just give into the chaos.
Like most children of the 80s and 90s. Cherylanne grew up believing she could have it all. She started her first business while still in high school and dreamed of one day becoming a CEO. After graduating from Cornell, she went to work for Procter and Gamble, where she spent the next 15 years climbing the corporate ladder and managing a portfolio of well-known consumer product brands. Despite her demanding work schedule, she still traveled, ran marathons and volunteered like a boss. And then she had three children. And suddenly, the unrelenting pace she was running at felt unsustainable, that's when she knew she had to reorder her life so all the pieces would truly fit, including not just a thriving career and family life, but also a good night's sleep and some time to herself.
You guys, I loved my time with Cherylanne and since this interview, I've been thinking a lot about what it looks like to have intention and integrity in my life, in my day and in my time management. I've been thinking a lot about how I don't want to be a member of the hot mess express club and how I don't want to be a part of the normalization of busy any longer. You guys, Cherylanne has so much to share with you. I hope you enjoy this episode, and you get as much from it as I did. So without any further ado, let's get to today's show.
You're listening to the vendor's daughter podcast. I'm your host Jennifer Calderon, also known as the vendors daughter. I started this podcast about seven years into working at my family's business. At that time and really ever since, I've been geeking out on two main topics, self-improvement in business and growth and development. I firmly believe that the healthier we are both mentally and physically, the better we show up for ourselves, our lives and our businesses. So on the show, we talk a lot about things like a positive mindset, why what you eat matters, why it's important to move your body and how a gratitude practice can change your life. And because growing a business is my favorite topic ever, we also interview entrepreneurs in various fields so that they can share how they grew their businesses which means along the way, we'll also talk about things like email list growing, Instagram and knowing when it's time to hire your next employee. You guys, the only thing I might like to talk about more than business is coffee. I love coffee. So grab a fresh cup and listen in as we deep dive into all the things.
Thank you so much for being on the show and for our audience, can you tell them who you are and a little bit about your company?
So, thanks for having me. So, the way I always describe myself is like a former corporate ladder climber turned entrepreneur. For anyone listening who thinks “you know, I am never going to be able to leave this corporate job and do something else”, that was definitely my path. I did it kind of the riskiest way, which was I jumped out of the plane without a parachute and started from zero revenue and tried to build it from the ground up. And luckily, it's worked out, you know, 10 years later, we're in a really good place. But I typically don't recommend that approach for everybody. It's kind of do what I say not what I do. Today, I run a business called Brilliant Balance, which is a personal development platform for professional women. We really are in business to help women stand in their brilliance and fulfill their highest potential. That's what gets me up in the morning. That is the biggest, most exciting thing that I can do for people. And we have all kinds of content and coaching opportunities and community to help women do that.
Wow, I love it. I love this idea of helping women live up to their highest potential. We were talking a little bit a minute ago and you're celebrating 20 years of marriage. You have three kids, you have this business that you started from the ground and are making it work these last 10 years. Do you think that there is such a thing as balance and all of that? What is work life balance?
Yeah, I fundamentally do think there is and it's becoming like an unpopular opinion, I think, you know, maybe a little bit of a history lesson. So I am 45. I was in school primarily in the 80s and 90s. And my generation of women, I mean, I think we grew up being told we could fundamentally have it all right, we could have whatever career we wanted. You know, the generation prior sort of had very limited options, maybe three that were typically nurses and teachers and administrative workers. And my generation was the first one to really blow the doors off of, everything is possible. But nowhere in that, did anyone ever talk about how you were supposed to manage it once you had it? Right? And the underlying supposition was, there was an infrastructure in place for one person in the household to have it all right, while someone else at home was kind of keeping the home fires burning and managing everything. And when we broke that paradigm by saying, two people can go out and do, you know, challenging and substantial work that takes a significant amount of time away from home, we didn't change the infrastructure about how are we really going to get everything else done. And so that created this pressure of we didn't alleviate pressure anywhere else, when we went and took on new pressure, right. And so that's really fundamentally that's the societal issue I'm trying to solve. And rather than solving it systemically and saying, “Alright, I'm gonna go, you know, be an advocate or work, you know, work for reform of the way we do childcare”, I'm looking at solving it at the individual level, how does an individual make a collective set of choices that they're at peace with, but that allows each of us individually to feel like we have the balance that we want, right. And so what you said is their balance, it's not like the kind of balance where you can take a pie chart and divide it into equal parts and say, “This is what it’s gonna look like”. It's a more dynamic version of balance, where I view it as like, needing to stay on your toes, and be able to transition from, you know, point to point in your day. Or in your life, where, when you drop in, like, you're all there, right, you can land that pose, you can really make that moment matter. And while this moment with you might be about my work, you know, an hour from now I'm going to be all in with my husband and kids. So it's being able to dance between those with a strong core, right, and a lot of grace. And that's the vision of balance I'm chasing,
I love that idea of the dance in between it, it makes me think of good country songs, but I was looking through your Instagram, and there were some transition rituals about transitioning, because that's something that's really hard for me. Like, I'll close this down and I could just stay in the podcast realm all day long and just totally negate the fact that I have a husband downstairs or when I'm with him, I still might be thinking about the podcast or the business or a million other things that I have to do. So while you're trying to create that dynamic balance how do you transition in between the phases?
It's so important, honestly, Jennifer, because I think I call them threshold rituals, right? This, what do you do when you are crossing from one zone or one role that you play in your life into another. And it can be powerful, sort of, certainly at a macro level where you're saying, I'm moving from work to family, but it's also powerful at a micro level, right? Where I may be going from, okay, I'm making dinner to, we're eating dinner and I now have five voices that are trying to find their space at that table, to I'm one on one with one child who needs to be working on a science fair project and needs my full attention. Each of those things require sort of a micro transition, right? Where it's, I take a beat, and ask myself, who do I need to be in this moment? Right? How do I need to show up in this moment, because we all know what it feels like if you walk down stairs to see your husband, and you're still in podcast land, and you're trailing that energy and that headspace and things are still trying to solve you’re not going to show up as the wife that you want to, right. Same thing with children for sure and they can smell it. I mean, they know right if you're not in the zone so I think I'm not always perfect at this by any means. But that intentionality around saying “Can I take a beat and transition?” and I'll tell you this year has strained this. I mean, so many of us are doing everything under one roof. Or we were at some point during this year that those threshold rituals became even more important, although more metaphorical, right? We weren't stepping across that literal threshold. We didn't have a commute. We weren't coming in the door at the end of the day, but it was still important to say, alright, can they respect that I'm in a work zone and they're not going to get the energy from me that they want? If they're interrupting right now? And then can I shut it down well enough to be fully in that next mode.
So good. I found that very difficult, even just with us both working from home not having children. I'm just like, oh man, like, how do you kind of set those boundaries to say, No, this is my, my work time, like, what does that even look like?
No, I think in my experience, the most important thing is there's kind of two words, it’s intention Do you have an intention about how this day is going to unfold? You know, do you wake up in the morning and say, I can tell you with a fairly high level of certainty, when I'm going to be me, myself and I. Right, taking care of me that's like working out or going to do something that's just for you or running an errand doing, you know, hair and makeup in the morning, whatever it is, “can I tell you when I'm going to be in service to someone in my family or in connection or relationship with?” and can I tell you when I'm going to be working. If you don't start with that intention, then there's nothing to be integrity to, right. And the other half of that equation is integrity. So it's, then once you have the plan, do you do what you say you're going to do? So, if you tell him, I'm going to be done at four o'clock? Are you done at four? Right? I'll be done at four. And really, it's 530? Oh, oh, I know. I know. So I think what we want is we want the people in our life, whether they're at work, like our work team, or whether they're our home team, we want them to know they can count on us, you know that we're a good team member in those two zones.
So good. Oh, gosh, well, it's so easy.
I mean, for you, as an entrepreneur, it's so easy to have it bleed over in 24 hour days, because you know, it's in our heads all day. So it does take some work to learn like how am I going to turn this channel off for a while, so that I can tune into a different channel. And you know, the people closest to us probably suffer the most, because we know they'll tolerate it. Very true.
I like what you said about it not always being, like equal pieces of the pie, per se, and that it is more of this fluid dance because they do think sometimes they think oh no, well work has to be in the morning, like during these six hours. And then my workout can only be in these hours and it's like, no actually, on your lunch, you can go get your workout in, or you can fluctuate in between the different zones, you don't have to stick in one all day long and then do one massive switch. Yeah,
There's different styles. I mean, some people are better at integration where its like you're saying there's kind of rapid switching throughout the day. Some people, myself included work best in long, I like to know I have a long block for work. And that's the zone I'm in. And then it's easier for me to kind of pack it up for the day and try to tie a bow around it until tomorrow. If I were in an out like there's so much friction loss in every one of those transitions that I personally like it better to have it be separated. But I coach plenty of women who are like I have to have this integration, where there's more rapid switching back and forth.
I love that! I just love that there's room for every personality type in that, that the systems you have in place can work for everybody and every lifestyle.
Hey, guys, have you ever thought about creating your own podcast? It took me two years of thinking about starting one before I actually did it. I'm grateful to my former self that she took the plunge into this world when she knew literally nothing about it. But now I'm four years in and one relaunch and if I could I’d go back and show her some things. Since I can't actually go back in time and do that, I created a guide to help anyone today who can't stop thinking about creating a podcast but has no idea where to start. The free guide includes my origin story, great reasons to start a podcast, questions you will want answers to before you start, ways to monetize your work, the equipment you will want to get started and a list of the websites and software that I use to edit, publish and market The Vendors Daughter podcast. If that sounds good to you, you can get your free guide at thevendor'sdaughter.com/podcastguide and, of course, that's linked in today's show notes.
So you have this business that you're running and you have a family with a husband and the kids and all of the animals, you have your own podcast and quite frankly, you just seem like someone who's performing at a pretty high level. Are there any systems or procedures or tricks that have worked for you that our listeners could implement in their own life if they also wanted to start performing at this higher level?
Yeah. Well, I appreciate you saying that, first of all, some days are definitely better than others. So we'll acknowledge that. But I do think that there is a little bit of a secret, right, there's a little bit of a playbook or a formula that I've had to think really hard about. You know, if I go back to my corporate life, when I was working in a, you know, big corporate marketing job, global team, lots of, you know, noise, right, lots of travel, lots of hours. I had to learn systems there because I was in a pressure tested environment. And I already had two of my three children, that translated into this next life. So one thing I have in this chapter is a little bit more control over where my time goes, what I say yes and no to right. Like, I don't have a boss who says you have to be here at this time but that’s what plenty of my clients do. And so what we've had to learn is, how do we teach people that you have a lot more control and choice than you're probably claiming? Most of us would say, I don't have a lot of choice. You know, I mean, my kids have to be at school at this time. And I have to be at work at this time. And, you know, there's just no time to work out and I can't possibly get enough sleep and yet we all know the narrative around kind of this hot mess. That's like, it just doesn't really, you know, we never feel very good. But we act like that's normal. And I fundamentally believe that not only can we do better, but we have to do better, right? We have to do better than that. And it really, Jennifer, becomes pretty simple. It's like, it starts with, do you know how to run a powerful day? You know, do you know how to wake up feeling rested? And energized? And like kind of positive and excited about what you get to do that day? Do you have good mindset? Can you stay in that frame? And it's physical energy, mental energy, it's emotional and spiritual? Like, are you as a human operating, kind of, at a high capacity for energy? Do you have a high vibe? Right, might be one way to think about it. And those are very controllable factors. There's a lot you can do to optimize that. If somebody is listening, saying like, “Oh, I'm struggling with that” well, that's okay. There's lots you can do to get that in shape.
And then I think the next piece of the puzzle is, do you have your arms around where your time goes, you know, kind of like we were talking about before? Do you have a plan? Can you stay in integrity to that plan, that's really important. And so your ability to feel like you've got a sense of discretion and control over where your time goes, is having personal agency. And so rewiring those choices until you really feel like you can claim them is powerful, right? And then that's what earns you the right to be lit up. Because you're doing the work you're meant to do. So I refer to that as possibilities and purpose. Like, you know, if you know how to have a powerful day and you know how to have a productive week, then you can have a purposeful life, where you're steering it towards something that you feel a deep sense of satisfaction in. So when people say “Well, you seem like you have it all together” I mean, it's it' always humbling and gratifying but I think that's what they're seeing, what they're reacting to, is that formula is working in my life, it's working in my clients lives and it really is a game changer when you, you know, even imperfectly start to adopt that.
Yeah, I love that idea too, that it actually is this formula that you're saying, because I think there's this misconception, it's like, oh well, some people are just born that way. Or some people, you know, they just wake up like that, you know, or whatever it is. And it's like, no, it takes them the same amount of time to do their makeup as it takes you to do it. Like nobody actually is just like, Oh yay, well, I mean, some people enjoy going to the gym, but everybody has to get motivated to go put in the work. And so I like that idea that it is actually a formula for finding yourself short in an area then there are some things you can do to bring up that energy level getting outside fresh air drinking water, you know.
I mean, the worst thing you can do is tell yourself it is what it is. Yeah well, it'll be fine. And I think especially once we have children, there's this, somehow we've bought into this cultural narrative, that it's okay to fall apart at the seams and that you, you know, we're like, misery loves company and let's just all be a mess together. And I'm not suggesting that we have to be perfect by any stretch, right? I mean, as soon as this is over my hairs going on top of my head, and you know, I'm taking the stress off, right, like, that's what will happen. But it's, but I am suggesting that we can reach for a standard where we feel good, right, where we feel and there's so many controllable factors along that path.
I mean, is that something that you've always had, that positive mindset? Or are there certain things that worked better for you than others to kind of get you there?
I think we learn from our mistakes, right? So when I was younger, let's say, in my 20s, and early 30s, I mean, I think my motto was, you know, I'll sleep when I'm dead. Like, I just, I'm not interested, I have too much to do. This is an exciting world. And I do not, you know, I did not think I required a lot of sleep and that broke me at some point, you know, you realize like “boy, I am not up there” is a vicious cycle that has kicked off by not getting enough sleep. So for me that cycle looks like, I'm really tired behind my eyes in the morning. So then I'm frustrated with what I look like. So then I don't make good choices, because I already feel like I've lost the battle, right? So then I'm not eating well, because my willpower is like diminished. And then I'm, you know, trying to soothe myself with other behaviors and you're just in this like, vicious cycle of trying to make yourself feel better, while resisting the one thing that would actually work. So true, right? So when you flip that script and say, All right, fundamentally important to me is that I am going to get enough sleep. Now look at this magical thing that happens. As soon as you say that you have, by definition limited your waking hours, right? You took away your overflow capacity of like, well, I'll just stay up late to finish this. Yeah, I'll just stay up late to do something, you know, like to watch Netflix, because I haven't had any downtime today. If you're committed that, sleep matters, and it's going to be eight hours or whatever it is, then you've defined what are your waking hours and you by definition, start making choices about what stays in and what doesn't, right? So like then you're in a virtuous cycle instead of a vicious one.
Oh, that's so good. A virtuous cycle versus a vicious cycle. That'll preach. That's right, so good. Um, I've recently been on a health journey. And one of the big things was get getting more sleep. And I didn't realize I was definitely in that same category of like I’ll sleep when I'm dead. Typical, like, there's enough to do I'll stay up late. I'll get up early, like, pour the coffee, let's go. But I didn't realize how much of your health is connected to that.
It's brutal. You're fighting such an uphill battle, right? If you don't sleep! Yeah.
Yeah. So I think that's, I love that you touched on that. Because it's like, that's been a very big pain point in my life recently. They're like, I
can't work out, I just can't work out. I can't do it. I'm like, How much sleep are you getting, four hours? Well, I can't work out either if I'm getting four hours of sleep. I don't want to do that entire fight your body it’s like fighting to conserve energy, it is not going to give you permission to go expend a bunch of it. Right?
So, um, I guess in that same vein, I feel like talking about like clearing off your plate or like taking away that overflow kind of thing. It seems like we live in a culture that really prioritizes busy. Is there a way to kind of like combat that a little bit? Like how do you stop prioritizing busy.
So I think of this, like church, you know, if you look at how most of the world operates, it is not antithetical to what you would find in a church environment. So why do people go to church, they're like, because I'm gonna choose a different way. And I'm going to be in community with people who see this the way I want to see it and who are going to hold me accountable and we're all going to kind of be like, anti-mainstream culture, with whatever value system it is. I think it's the same way like we're living in a culture of busy. And unless you are in a community of people who believe what you believe, who say, this is not right. No, we are, we are taking ourselves off course, by being in this environment. Then you're fighting an uphill battle because everyone around you is going to keep reinforcing busy, right? Like that's going to be the conversation at work. It's going to be the conversation in the neighbourhood. It's going to be the conversation at the store. Like how are you doing? “So busy, right? Oh my gosh, I haven't had dinner one night this week. I'm here picking up takeout because I just can't imagine how we would ever, you know, have to go through this drive thru tonight” or “oh, we're going to be at another travel tournament” and those are fundamentally choices. Right? Yeah. We want to stand in opposition to that and I don't think the opposite of busy is bored. I think the opposite of busy is rhythm. Right?
Busy to me implies like, we're out of rhythm. We're just like frenzy rush, rush, rush, but what we want is rhythm, we want to have a sense of control over when we're exerting and when we're recovering, right? Like I run really hard during my day, I love it. I like a lot of juice at work, right? So you can ask anybody on my team, I have eight women on my team. And it is like, it is a go culture in there, right? Super action oriented, fast paced, and I wouldn't have it any other way. But then I want downtime, right? And I don't want my kids to be in five activities every night, I want to have us have a family dinner, and I want them to go to bed on time and I want to model for them that your homework has to be done before our agreed bedtime so that you can have the rest you need otherwise, you know, what did they grow up to be the same thing you and I tried to outgrow? So yeah, there's so much modeling that, you know, when we take control over this and say, How do I want to design it? What do I want my life to look like then we can create that in our own homes, right? But it's so much better to do in community with like minded people than to try to be the only one, like the only one carrying the torch for being crazy busy all the time.
So true. So true. I think there's a really powerful source that comes from being in a like minded community and with like minded people who encourage you to work really hard, who aren't shaming you for working so hard, but then also encouraging you to take a pause. So it's like that push and pause, kind of. So you need someone who can honor the dance of both? That's clear. Yeah.
I mean, these days, like, you know, I have three kids in school and a husband who works and I have accompanied Ron, I leave my house, typically around eight to go to the office, which means I'm typically like seated and doing work by 830. I am almost always home by five. And then I am rarely doing things after that. And if I am, it's a choice to say, okay, I'm gonna pop in and handle this thing. And then I'm back. But those zones, like the intentionality of saying, this is going to be a family zone because I want to come home and make dinner and I want to be a part of that evening with my crew is really important to me. And it doesn't it doesn't mean I can't have a big business, it doesn't mean I can't have a team. It's just, it had to be designed to deliver that outcome within my constraints.
I love that. I love the idea of putting that design into it too. Because if not, I think myself included, people can be very guilty of like, Oh, I'm just going to wake up and work really hard and push, push, push, push, push, but you never actually have that clear target of what you're aiming for. Or you don't have that clear visual of what success looks like. And then you wake up and you're frustrated because you didn't hit the target. And it's like, well, kid, you didn't know what the target was. There wasn't a target. Right? Yeah. So I love that idea of like this beautiful balance doesn't just happen. Like it has to be designed and created and maintained. It's not something that you do just one time. And you're like, Oh, I thought was
Oh, so true. It's so true. Yeah, dynamic dance,
Dynamic dance. So good. Well, you're talking about your schedule and your work and then home and I know we talked a little bit about sleep, but in all of that, do you have any, like self care that you do for yourself? How do you find time just for you in all of that? Because I'm definitely super selfish with my time. I like to have some just me time.
It's actually on my foundational balanced practices in our coaching program, we have everyone establish what are the things that create a powerful day for you. And one of mine is time alone. So you know, I'm an only child, I grew up with a lot of time alone. And so having three children and pets and a husband is a little untethering sometimes that there's a lot happening. So I know that every day I need some time alone. So it can be double purpose, like working out it I tend to work out before anyone else is up. And so for me to work out in our home gym or go outside with nobody needing me, that counts. But I have to have some time every day where nobody needs me. And I'm a mom of three and a team of eight and a bunch of clients like somebody needs me a lot, right? So you got to fight pretty hard to protect that. But my husband and my kids all know like, we have a better mom when she has some time that nobody needs her. Right? So it's not a lot, Jennifer, it's not hours and hours a day that I get all to myself but working out is one time that I do view that way. I'm getting ready in the morning, which you know might sound silly and then there's kind of a meme going around the internet of like, does that count but I do think it counts. I think if I can be in my bathroom doing hair and makeup and getting dressed and like playing my music or listening to a podcast. Like, that's time alone and it counts. And it wasn't always that way, right? With younger kids, you had somebody competing for that time. And, you know, I try every weekend to get out for a little bit of a more extended time alone. Even if it's to do something like mindlessly shop someplace where I, you know, again, nobody needs me and I can kind of be invisible there. That's powerful. I love to read so I do read a lot. Although my husband teases me that I read in odd ways like I don't sit down and like read a whole book doing nothing else, like I can read while I'm drying my hair or I have kind of odd habits, but I but I do manage to get a lot reading in these weird ways.
That's so good. My husband runs late to a lot of things so I just tried to keep a book and just pick up the book and I'm like, you know what, instead of getting mad, just read a couple pages. Yeah,
I've started taking the mini iPad to like appointments, you know, where you have to wait, and you're like, 20 minutes here, 20 minutes there,
you can get a lot in the work in between moments. Oh, gosh, I don't want to take up too much of your time. But I guess one of the other questions I wanted to make sure we touched on was this idea of how do you know, like, I'm trying to think of her, say if someone's in their right element? I imagine that it would be easier to get into the flow or to find joy in it. But for people who are thinking maybe they're not in the right place in life, like if they're not in the right career, they wanted something different. Do you have any suggestions on like, how to know when it's time to drop that and kind of move on to something different? Like, how did you know that it was time to give up the corporate career and follow your pursuit or your business?
my case may be a little bit different, maybe. But I liked the way you asked the question about like, how would people know. And I think it comes down to energy. So when we were talking about a powerful day, right? If you are already optimizing all the physical practices, like you're getting enough sleep, and you're eating well, and you're hydrating well and you're moving your body and you're already managing, like the emotional practices where you've got some time alone or your relationships are all intact. Like if you showed up for everything else and you still don't feel energized, it's probably your work. Right? So kind of by process of elimination, you can say, look, a life lived well is like you're making a contribution, like your work matters to you. And you know, that you're using your gifts and talents and that somebody is benefiting a life lived well, you've got strong connections, right? And you've curated it so that it fits. So if you've done those other things and you're like, well, this isn't working, it's probably the work. And you'll see you'll see symptoms, you'll see people who are like, I don't want Sunday to end, right, because Monday is what do we call it the Sunday scaries. Right? I mean, I think that's a good sign if you have a sense of dread on Sunday nights, it's a good sign that you don't love what Mondays look like, right? If you're coming home from work and numbing out, like I'm drinking or I'm snacking or I'm watching TV all night or playing video games or whatever it is, those are symptoms of like, I am trying to not feel something about the way I feel right? If you're angry and agitated all the time. Those are good signals that you could probably feel a whole lot better doing different work. So that's when it's probably time to, you know, do some soul searching or reach out to somebody who can help you do an exploration. We have a career agility program in my company that is really good at helping people who are like, on the precipice of change but aren't really sure what they want to change to. It's kind of like, figure out where you want to be when you grow up, you know. And it is it's remarkable how we can like excavate the insights from their past, and some of their personal brand attributes to figure out well, what would you be really well suited to, what would excite you? And then give them the courage to go after that?
What a great program. That's awesome. Well, for anybody who wants to have a deeper conversation with you, for anybody who wants to sign up for one of your courses, where can they sign up for that? And what would that look like? I guess, women who you're currently working with, are they all entrepreneurs?
Our core audience is professional women, often working moms but not always, right? Who really want to be rock stars at work and at home? Like there are people who want to play, they get work done and they want to play big at home and they're trying to figure out how to navigate those pieces. That's really our core audience. Often those people are thinking about a career change of some kind or a career escalation, like they really want to kind of go for the big promotion or they are struggling with calendar and productivity and like how am I gonna get my arms around my life? Those are two really big kind of vectors in I would say but the notion of figuring out, am I at a midlife pivot? You know, do I want to change something pretty substantial about my life, that's often where we cross paths with people.
The best way to find us is you can google brilliant balance or go to brilliant-balance.com That'll take you to the website. It points you to all of our assets like the podcast, you can schedule a consultation, you can get some free downloads, kind of home base for everything online.
Hey, guys, thanks for listening to today's episode. If you enjoyed it, which I hope you did, make sure you subscribe so that you never miss what's next. If you really enjoyed it I'd be super grateful if you could leave a review on iTunes or anywhere that you listen and if you really, really enjoyed it, then I'd love if you share it with a friend. Last but not least, make sure you're following us on Instagram at The Vendor's Daughter for a behind the scenes look at my personal and professional life. And but what I hope is a little bit of daily inspiration as we walk this crazy journey together.